How to do A/B testing?
Posted: Tue Apr 22, 2025 5:00 am
Now that you understand what tests are and why they should be done, we can move on to the important part, which is how to apply them in your company.
1. Choose what to test
It may seem silly, but objectively choosing what you denmark mobile database going to test is something that requires attention. Conducting an A/B test takes time, so it is recommended to focus on the point with the greatest potential for positive changes. It is not a good idea to conduct tests randomly.
2. Use the right tools
Google Analytics has transferred its A/B testing analysis to a specific tool, Google Optimize , as this process has become so widespread. Other options are Optimizely , Unbounce and VWO . Choosing one of them allows you to define the scope and even whether there is a real need for your company to carry out this experiment.
1. Choose what to test
It may seem silly, but objectively choosing what you denmark mobile database going to test is something that requires attention. Conducting an A/B test takes time, so it is recommended to focus on the point with the greatest potential for positive changes. It is not a good idea to conduct tests randomly.
2. Use the right tools
Google Analytics has transferred its A/B testing analysis to a specific tool, Google Optimize , as this process has become so widespread. Other options are Optimizely , Unbounce and VWO . Choosing one of them allows you to define the scope and even whether there is a real need for your company to carry out this experiment.