SWOT ANALYSIS: Know the Steps and How to Put Them into Practice

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SWOT analysis can act as a compass to guide companies in achieving better results.
The technique is able to examine the circumstances of the starting point, in addition to the characteristics that help to drive or configure a challenge for the business.

This management tool is useful for developing a iceland mobile database plan designed to achieve goals and resolve bottlenecks within an organization. The method can also be advantageous for companies seeking to define their objectives in the face of competition.

By reading this, you will learn what SWOT analysis is , what its main advantages are and the step-by-step guide on how to do it. Are you interested in the subject? Check it out!

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Learn what SWOT analysis is
SWOT analysis is a tool used by organizations and individuals to define strategies based on the scenario in which they find themselves and the skills they have in the area in which they operate. The term is an abbreviation that combines four words in English: strengths, weaknesses, opportunities and threats .

In Portuguese, the expression is known as FOFA or FFOA: strengths, weaknesses, opportunities and threats. The first two words correspond to internal factors, which only concern the organization or the individual. Opportunities and threats are the external aspects linked to the situation in which the company or the person is included.