Direct backlink juice to relevant subpages

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The advantage of this AdWords strategy is that it focuses exclusively on direct sales using keywords with very transparent intent. The search queries alone can determine that the user is already well advanced in the purchasing process and wants to purchase the corresponding product online. The keyword combination "product + own brand" is particularly advantageous because the own brand has already convinced the user and they want to purchase the product directly from the online shop.

Online shop operators should definitely allocate the necessary saudi arabia cell phone number list/ budget for these keywords, as the chances of successful conversions are already very high here. It is important that the set up AdWords conversion tracking is analyzed to determine whether the AdWords budget used is actually leading to conversions.

Some products within an online shop sell better than the rest, so online shop operators should make these product pages as search engine-friendly as possible so that they can attract search engine traffic relevant to their target group in the future. An often overlooked option is "optimized backlink juice flow." Online shop operators should analyze which online shop pages have been linked externally and redirect this existing backlink power to relevant subpages via internal links. This way, existing SEO potential is utilized more efficiently with the help of SEO tools , thus strengthening high-conversion product pages.